KUALA LUMPUR: Watsons Malaysia announces the return of Watsons Beautopia, the brand’s most ambitious and immersive beauty and wellness expo to date.

Taking place from July 3 to 6 at the IOI Grand Exhibition and Convention Centre in Putrajaya, Beautopia 2025 brings together over 150 leading beauty and wellness brands for a vibrant celebration of beauty, wellness and community.

Watsons continues to elevate the beauty retail experience through innovation, inclusivity and engagement.

This year’s Beautopia is bigger and more immersive than ever before, offering four days of exclusive product launches, interactive experiences and expert-led engagements that aim to inspire, educate and empower customers.

“Watsons Beautopia 2025 is more than just an event, it’s a celebration of beauty in all its forms.

“We’re proud to present a platform that brings together global beauty innovations, community connection, and immersive discovery.

“This is our continued commitment to being the trusted beauty and wellness partner for all Malaysians,” said Watsons Malaysia managing director and AS Watson Group Health and Beauty Asia chief operating officer Caryn Loh.

The expo features the best of K-Beauty, J-Beauty, C-Beauty, M-Beauty and international favourites, as well as popular homegrown brands, giving visitors access to the most sought-after trends and latest innovations across skincare, cosmetics, haircare, personal care and wellness.

To make the experience even more exciting, Watsons has lined up a series of exclusive rewards. All RSVP attendees will receive an RM10 e-cash voucher and W Rewards members can redeem products and vouchers. Shoppers are also treated to Gifts with Purchase, with a minimum spend of RM100 and above.